Soukup Strategic Solutions’ January webinar for nonprofits

Emotional Intelligence Redefined: AI’s Role in Sentiment Analysis

Soukup Strategic Solutions, Inc. will be offering nonprofit organizations the opportunity to take part in an important webinar on Tuesday, January 16 at 1pm EST. This is the first webinar to be offered in the 2024 series. Each month will feature dynamic presenters covering topics in fundraising, marketing, AI, Nonprofit Leadership and more.

Soupkup’s team states that from refining donor communication to assessing the impact of programs and campaigns, AI’s sentiment analysis capabilities present an opportunity for nonprofits to connect with constituents and donors on a deeper level.
January’s webinar is tailored to explore how AI-driven sentiment analysis can empower nonprofit organizations to gain deeper insights into donor behaviors, community needs, and overall stakeholder sentiment.

In an era where understanding and responding to the emotional pulse of an audience is crucial, AI offers an innovative toolset to enhance engagement strategies, tailor communication, and drive impactful campaigns. This webinar will explore how sentiment analysis can decode complex human emotions from various data sources, such as social media, surveys, and donor feedback, turning them into actionable insights for meaningful engagement and effective decision-making. In this webinar, attendees will learn how AI can be leveraged to not only streamline processes but also add a layer of emotional intelligence to your nonprofit’s operations.

Three key takeaways of the webinar will be:
• Understanding the fundamentals of how AI and sentiment analysis work: Attendees will learn how these technologies can analyze and interpret complex emotional data from various sources, providing valuable insights into donor sentiments, community feedback, and stakeholder engagement.

• Discover Practical Applications in Donor Engagement and Campaign Assessment: Attendees will learn how to utilize these tools to enhance donor engagement, tailor communications to match donor emotions, and effectively evaluate the emotional impact of your campaigns and programs.

• Enhance Strategic Decision-Making with Emotional Data Insights: Attendees will gain knowledge on how to integrate sentiment analysis into their strategic decision-making processes, enabling more emotionally intelligent approaches to program development, fundraising strategies, and stakeholder relationship management.

The presenter for January will be Josh Hirsch, M.S.; he is the Senior Strategist for Soukup Strategic Solutions and on faculty for The Fund-Raising School at Indiana University Lilly Family School of Philanthropy. He has worked in the nonprofit sector since 2006, most recently as Social Content Marketing for Susan G. Komen. He has an extensive background in social media, digital communications, and marketing along with experience in grant research and writing, individual giving, special event planning, stewardship, and cultivation of donors.

Soukup Strategic Solutions, Inc. was founded in 2012 by the company’s president, Sheryl Soukup, to provide nonprofit organizations with expertise in fundraising and nonprofit management.

This webinar is free to nonprofit organizations and their staff. Please register online at https://soukupstrategicsolutions.com/impactability/webinar/or visit SoukupStratregicSolutions.com for more information.