FIFTH AVENUE SOUTH ANNOUNCES THE ANTICIPATED OPENING OF VINEYARD VINES

FIFTH AVENUE SOUTH ANNOUNCES THE ANTICIPATED OPENING OF VINEYARD VINES ALONG NAPLES’ HISTORIC MAIN STREET

The Fifth Avenue South Business Improvement District (BID) today announced the addition of vineyard vines, the lifestyle apparel brand best known for its smiling pink whale logo.

Bruce Barone Executive Director for BID states that adding this to the roster of high-end retailers operating on Naples’ historic main street, vineyard vines will bring the Good Life to the area with the opening of a 2,200-square-footstore, showcasing seasonal clothing and accessories for men, women and children along with lifestyle products. The store is anticipated to be open at the start of the new season.

“When we founded vineyard vines in 1998 on Martha’s Vineyard, we didn’t imagine that one day we would be opening stores across the country,” said Shep Murray, vineyard vines Chief Executive Officer and co-founder. “We are very excited to be able to share our brand and our Every day should feel this good way of thinking with the Naples community.”

“At vineyard vines, we pay close attention to the region where our customers shop online and work to ensure we are able to provide a great shopping experience on both an ecommerce and brick and mortar level,” added Ian Murray, vineyard vines co-founder. “With the opening of the Naples location, we look forward to growing these relationships in the Naples area.”

Located at 694 Fifth Ave. S., the new vineyard vines retail store will be situated near the entrance into the Inn on Fifth Club Level Suites owned by the McCabe family of Naples.

“We are proud to welcome the iconic vineyard vines retail brand to Fifth Avenue South,” said Bruce Barone, Jr., executive director for the Fifth Avenue South BID. “This location will serve as their Naples store and is a fantastic addition to our portfolio, reinforcing why Fifth Avenue South is one of the most highly sought after addresses in the country.”

Featuring more than 220 businesses, including high-end shops, world-class dining, unique boutiques and galleries, and exciting entertainment options, Fifth Avenue South is the vibrant heart of Naples. For further information, visit www.FifthAvenueSouth.com.

ABOUT vineyard vines®

A company best known for its whimsical neckties and smiling pink whale logo, vineyard vines was founded in 1998 on Martha’s Vineyard when brothers Shep and Ian Murray cut their ties with corporate America to start making ties that represented the Good Life. In addition to signature neckwear, vineyard vines offers a variety of clothing and accessories for men, women and children. Products are sold in more than 600 specialty and department stores worldwide, through a seasonal catalog at 1-800-892-4982, online at vineyardvines.com and at more than 100 freestanding stores.