Page 82 - April 2015 Life In Naples Magazine

CCSOCONNECT WITH
T he way Collier County Sheriff Kevin Rambosk sees
it, the more information residents have the safer the
community will be.
“People are consuming information in new ways, and
the best way for us to stay connected with our community
is to reach out to them in the platforms they use,” Sheriff
Rambosk said. “Social media continues to be an important
way for the Collier County Sheriff ’s Office to communicate
with the people we serve.”
CCSO has rolled out a series of social media initiatives
to follow through with Sheriff Rambosk’s pledge to partner
with the community through the use of technology. The
agency uses social media in a big way to reach out and
deliver the its safety message to the community.
CCSO’S SOCIAL MEDIA PLATFORM
CURRENTLY INCLUDES:
• A Facebook page that features a broad
range of crime and safety news, including
photos and videos. https://www.facebook.com/
colliersheriff ?ref=hl
In addition to the agency Facebook page,Sheriff Rambosk
has his own page, which focuses on his observations and his
day-to-day experiences as Sheriff of Collier County. Go to
www.facebook.com/SheriffRambosk to like his page.
• A Twitter account where followers can stay
up-to-date on news, information and live traffic official magazine of the National Sheriffs’ Association, featured an article that
updates that could affect their commute.
• The popular “Tweet From The Beat”
takes CCSO Twitter followers on virtual
ride-along while a deputy shares what he sees
and does with texts and photos tweeted the
field. People following @CollierSheriff on Twitter can ask
questions and interact with the deputy.
• The Collier Star
e-newsletter, which
delivers agency news to
subscribers’ e-mail in-
boxes daily.
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• The Internet site www.ccso.tv,which offers CCSO-produced
safety and crime-prevention videos, profiles of cold cases and
unedited footage of CCSO press conferences.
• “On Scene,” a monthly television show that provides
an up-close look at CCSO, information on how to stay safe,
information on wanted criminals and more. “On Scene” airs on the Collier
County government television channel, the Collier County School District’s
Education Channel and www.ccso.tv.
The ccso.tv site offers something for everyone with videos for kids, teens,
and adults, all on a variety of topics. All video production, from filming to
editing to Web conversion, is done in-house by the public information team.
Without the distraction of extraneous content that one would encounter on
YouTube, users are more likely to continue to click around the ccso.tv site,
viewing more videos produced by the CCSO, rather than clicking away to
view unrelated videos.
The agency is always looking for new ways to use social media and to
enhance its current platforms.
CCSO is among just a handful of law enforcement
agencies nationwide that offers its own iPhone and Droid
applications. Called CCSO2go, the free smart phone tool
allows users to do everything from find out who has been
arrested to obtain real-time traffic information and mapping to help them
with their commutes. Users can also connect to the agency’s Facebook and
Twitter feeds, get directions and call their local CCSO substation, read agency
news releases and watch CCSO videos on YouTube.
CCSO’s focus on social media as a way to deliver the agency’s safety
message has earned national attention. For example, “Sheriff Magazine,” the
spotlights CCSO’s social media efforts. In addition, when the International
Association of Chiefs of Police Center for Social Media conducted case
studies of agencies that are embracing social media in fall 2010, CCSO was
one of the law enforcement organizations selected to be profiled.
“This type of technology is a great way for law enforcement to have a true
and meaningful exchange of ideas and information with the community,”
Sheriff Rambosk said. “We as an agency work hard to grow our social media
platforms and it is gratifying that people are taking notice, both locally and
around the nation.”
Life in Naples | April 2015